Poliloop

About our market size, with only 2% of plastic waste being recycled effectively, the market size for plastic recycling was 265 billion USD. With our technology we can deal with ~63.7% of plastic waste. The market size is very hard to estimate, since this is a never before seen technology. Though it should be north of the recycling market size. Regarding our customers, we see various segments that are motivated to use our solution: (1) FMCG companies who are willing to create a “green company” image has already expressed their interest in our solution. We would degrade the plastic they use, upcycle it to PHA and commercialize it. (2) Communities (e.g.: cities, NGO’s) that aim for self-sustainability would use our solution to build a plant, degrade the plastic waste and use the end-product (biogas) as energy source. (3) Waste management companies who are looking for more effective degrading solutions. Regarding the business viability we have identified the major players in the plastics industry and their pain points. In the first stage we aim to focus on the most immediate pains. As we see it FMCG companies have the most immediate pain. Their brand is instantly associated with the plastic issue.