TAM - Global Digital Marketing Software (DMS) Market - $26 Billion & 17% CAGR: 2013 - 2018 SAM - Cloud Based DMS – Marketing Automation & Campaign Management - $4 Billion & 14% CAGR: 2014 - 2019 SOM - Acquire 0.5% ($20 Million) of Global DMS Market Share by 2020 by capitalizing on Emerging DMS Markets (India, MENA, SEA & Asia Pacific) focusing mainly on digital marketing channels.